Better Game Days with INFiLED LED at Michel d’Ornano

Overview

The Michel d’Ornano Stadium, home to Stade Malherbe Caen football club, is a landmark venue in France with a capacity of over 20,000 fans. When the LED screens finally packed it in after 15 years, the management team at Stade Malherbe Caen saw an opportunity rather than a problem.

Their goals were straightforward: they wanted to give sponsors a top-notch digital platform for advertising, enhance the fan experience with vibrant live content, ensure the screens would work reliably no matter the weather or how busy things got, and make it easier for their technical team to manage content and updates.

The old static signs just weren’t cutting it anymore, and the team needed something that would be dependable, easy to maintain, and worth the investment.

To elevate this iconic sports venue, the stadium’s management team turned to our partner AUVISYS, a renowned AV systems integrator in France. In collaboration with AUVISYS, we installed a total of 72 sqm of LED panels from our MV Series, known for its outstanding brightness and high-performance image quality.

AUVISYS: Local Know-How Meets Global Vision

Founded as an audiovisual integration specialist, AUVISYS has built a strong reputation in the industry. It is a well-respected AV systems integrator known across France for its expertise in delivering high-impact, technically sound solutions for large venues.

With their deep local knowledge and a track record of excellence, AUVISYS was considered the ideal partner by the stadium’s management team to take on the challenge.

The INFiLED Solution: MV Series

The project began with a thorough site assessment, where AUVISYS and our technical team looked at the best places to install the screens, what structural changes would be needed, and how everything would fit in with the stadium’s control room and content systems.

After careful evaluation of the stadium’s requirements, we decided the ORMV P7.8 Max from our MV Series was the best option. This LED product is built for tough outdoor environments like the Al Khail road in Dubai, where brightness, durability, and reliability are essential.

The solution included:

• High Brightness: The screens deliver a brightness of 8000 Nits, ensuring the MV Series display remains clearly visible in full daylight while guaranteeing that advertising content is always impactful.
• Large Display Area: Two screens, each measuring 8 meters by 4.5 meters, were installed, providing a total display area of 72 square meters. The screens offer a resolution of 1024 x 576 pixels, delivering clear and detailed visuals.
• Weatherproofing: The IP65-rated enclosure protects against rain, dust, and humidity, critical for year-round operation.
• Serviceability: With redundant power and signal systems to eliminate the risk of downtime during matches, the front and rear access design allows for rapid maintenance, minimizing downtime and ensuring continuous operation during busy event schedules.

To make it all work, we customized the display configuration for the best visibility from every seat and sponsor area. The modular design of the MV Series made it easy to fit the screens into the stadium’s unique architecture.

Special mounting systems were engineered to securely mount the screens at stadium height, and everything was integrated with the stadium’s content management and sound systems.

Despite the tight deadline, the installation went off without a hitch. Our teams worked hand-in-glove with AUVISYS to dial in the perfect color and brightness settings.

The Impact: A Visual Experience for Everyone

The new LED displays have completely changed the atmosphere at Michel d’Ornano Stadium. Fans now enjoy vibrant, high-quality visuals that make every event more engaging.

The larger, brighter screens have opened up new opportunities for advertising and sponsorship, helping the stadium bring in more revenue. Most importantly, the technology is reliable, so the stadium can count on the screens to perform when it matters most.

Fans have already noticed the difference, commenting on how much better the visuals are and how the new screens add to the excitement of match day.

The Partnership: Collaboration at Every Step

This project was a true team effort between INFiLED, AUVISYS, and a network of specialists—not just a case of dropping off screens and wishing the client good luck.

From day one, this was a genuine collaboration between INFiLED and AUVISYS.

Our French team was in the trenches throughout, from the initial product selection right through to the final handover. This hands-on approach meant we could troubleshoot issues on the fly and tailor the solution to fit the stadium’s unique needs.

AUVISYS shared that their decision to work with us came down to three main things:

• Product Quality: AUVISYS emphasized the superior quality of the INFiLED ORMV Series displays. They highlighted the importance of reliable, high-performance screens for a demanding environment like a sports stadium, where consistent image quality and durability are essential.
• Cost-Effectiveness: AUVISYS also pointed out the cost-effectiveness of our solution. They indicated that this wasn’t solely about the initial purchase price, but rather the overall value proposition. It included factors such as the long-term reliability of the displays (reducing potential maintenance costs), the energy efficiency of the technology (lowering operating expenses), and the ability of the screens to generate revenue through advertising (providing a return on investment).
• Human Support: A crucial aspect of AUVISYS’s positive experience was the “human support” provided by our French team. This highlights INFiLED’s commitment to strong customer relationships and responsive service.

AUVISYS valued the accessibility, expertise, and collaborative approach of the INFiLED team, which was essential for ensuring a smooth installation and addressing any potential concerns promptly.

Conclusion: Setting New Standards for Stadium Displays

The Michel d’Ornano Stadium project exemplifies how the right combination of advanced LED technology and expert local implementation can transform a venue’s visual experience. The INFiLED MV Series displays haven’t just replaced old screens—they’ve raised the bar for what fans and sponsors can expect.

This successful implementation reinforces our position as a trusted partner for outdoor advertising and sports venue display solutions. By combining advanced LED technology with strong local partnerships and exceptional support, INFiLED continues to deliver premium visual experiences that enhance venues of all types.

For organizations seeking to elevate their outdoor advertising or event experiences, INFiLED offers not just a product, but a partnership—one built on understanding, reliability, and a shared commitment to success.